As much as I wanted to go see Tropic Thunder, I was too tired from working the other day. It is on hold as much due to my exhaustion as to my son’s desire to see the Star Wars movie instead. So, the upshot on this is pretty much the way I expected it to go. Normally I see every movie but in this case because of work obligations and time schedules, I have to pick and choose my movies. Because Tropic Thunder chose a mid week opening such as Wed to try and get more box office money (and I am guessing to get a jump on Clone Wars) they may have had their shot at the golden ticket and it may be over.
I still would like to see the movie but I am not going out of my way to and it may be that I might forget about it because of the dearth of other movies coming out that I want to see. That is a problem with the movie blockbuster model. You have to make your money fast before the next contender zooms up on you and tries to get all the buzz and movie ticket money.
From what I read, Tropic Thunder had a decent first night opening of six million dollars or something close to that. Whether it is good to enough of a start, I am going to hold off judgment since I think that the Star Wars fans are going to bury anything that hits the movies this weekend.
If you have a good brand like Star Wars, you create your own buzz with the fans and certainly with a thirty plus year pedigree of marketing and product, I think any movie, controversial or not will not fare well against the Clone Wars. So how was Clone Wars?
It was action packed, non-stop fun and adventure. I hope it does well in the box office!
May the Force and making money be with you!
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Kim Greenblatt, in his blog, profitable, thinks that Clone Wars will be the Death Star for Tropic Thunder.
Tags: Business, Clone Wars, Kim Greenblatt, marketing, profitable, special needs, Star Wars